Google Web Designer is a sophisticated web designing tool which is best suited for the following operating systems – Mac, Linux and Windows. This is mainly used in creating high performing and interactive HTML5 ads and its powerful contents.
Primarily, a GUI (graphic user interface) is one of the salient features with its equally reliable web designing tools. Some of these are characterized such as a Text tool that is currently intertwined with the easy to use Google Web Fonts, Shapes tool, Pen and the 3D tools.
As a whole, this is fully equipped with an advertising feature set. It is comprehensively complete with reliable components that will automatically add Google Maps and the newest and thrilling videos from YouTube. This web designing tool has an auto tracking code events feature for serving the purpose of AdMob and Double Click.
In retrospect, Google Web Designer was officially launched in October 2013. Some satisfied tech reviewers had commented that you will no longer need the services of a competent and an efficient web designer through this tool. It will allow you to save a lot in the entire operating cost of a web design company. This is genially a beta product that will surely evolve through the years.
Characteristically, this is actually an installation application for Windows 7+, MAC OS X 10.7 X+. During its testing stage, it was surprisingly found out that its installer was just a few hundreds KB that can swiftly download several megabytes of different resources while installing.
This multifaceted web designer from Google has a dark-colored interface. Prior to its usage, the intricately crafted app will require more time insofar as installation process is concerned. Moreover, it was integrated with various design cues from the Creative to Expression Suite. In terms of customization, it necessitates some minor tweaking in the long run.
Also, the right hand property panel has innumerable controls. In this case, a user has to expand and collapse its panels most especially if you are utilizing a large monitor in order to reach various options you need.
Best Features of Google Web Designer
Although its simple and intriguing nomenclature denotes that this is a web designer in the real sense of the word, unfortunately it is NOT.
This is a unique tool that is being applied for the creative and flawless making of marvelous CSS3 animations on HTML5-based adverts. So, if you are into the passion of creating web pages, this is not the appropriate tool for you.
A Google Web Designer has no text control creation features. Moreover, it does not have the capability to open HTML files unless these were originally created by using this tremendous web designer.
The Real Score
This is an animation or video application tool. Conclusively, it is more objective to dub it as a Google Ad Designer.
How Does Google Web Designer Create Animations?
Animation presents a straightforward approach. Having a Google Web Designer, you can uniquely create an object that comes to mind. Then, add a graphic if you dearly want to give your masterpiece a new look and hype. Ideally, you just have to clearly define the key frames. This mechanism will help you determine how your favourite animations are being formed, in order to happily satisfy your childlike fantasies. The Google Web Designer proudly utilizes two or three functions with an easy to use control feature.
Furthermore, animation is purely intuitive in approach. This tool has a QUICK ANIMATION MODE. This feature has been gloriously integrated with simple key frames to suit in utmost perfection everything you might need to come up with a realistic animated design that can be aptly described as larger than life. On the other hand, the ADVANCED MODE provides creators with a framed timeline characterization.
While you are too much engrossed in your creations, it is best to add CSS properties or try to do a dropping down style to automatically proceed to the code view of this laboriously made web designer by Google.
Double Click Advertiser Blog
This is somewhat a vague component of the Google Web Designer. It is solely because of its missing preview options, for both Opera and Firefox. Thus, its HTML source is overloaded with strange divs classes and IDs. The worst thing of it all, is that it only works on WebKit browsers. As a result, only 50 percent of animation lovers will be able to watch your splendid animations.
For some reviewers, this is a flawed technical innovation. But, for a computer application that is as controversial, there’s always room for major if not remarkable improvements. In the same token, any computer user or enthusiast must have a little background on CSS3, properties and the different concepts about the funny world of animation before you can take advantage of this tool.
Overall, should I really bother myself to learn the basic rules on how to use the confusing Google Web Designer? The answer would somehow be fair and square. This means to indicate that it is very much dependent on the kind of profession that you have. If you are a certified animation creator; then, you must learn the complexities of this pseudo web designer.
Choosing your domain name. What’s good for your...
Search engine optimization, also known as SEO is...
Voice search is rapidly gaining more and more recognition,...
A good copywriter is like the heart in our body. It...